Our client got a dentist web design from a company that specializes in dental offices. She had no ranking at all even when she searched by her own name. We were able to make adjustments to improve the situation. As time went by it became clear that her rankings wouldn’t hold up because the text on her site was word for word the same as the text on dozens of other dental web designs the same company sold all around the country. Search engines don’t like duplicated text and she saw her rankings continue to fall. With the new site the text was written by our writer and she’s got a Master’s Degree in Journalism so her text is 100% unique. Search engines just love that sort of thing! When you hire us we take care of all the details including writing of all the text. Also we insisted on a photo of the dentist herself rather than a stock photo because this is what is for sale here; the friendly look of the dentist. People are reluctant to change once they find a dentist and we wanted to show a friendly smile that would greet you in the office. Being found online is only part of the reason to have a website; people also have to like what they see. The site uses WordPress for a simple Content Management System and it is a mobile friendly example of responsive web design.