By using custom ecommerce development we don’t need to rely upon options that are available in some third party solution. We are custom online store programmers and we can create whatever our clients want. For example this client wanted a way to entice people to buy a little more and from the admin he can set a threshold amount for free shipping. If someone orders $200.00 worth of parts then the shipping is free. The problem will be that on tires it is easy to reach $200.00, the profit isn’t as high as on other products and the shipping is expensive. We were able to solve that problem with custom programming to exclude tires from the free shipping offer.